Coldwell Banker Commercial presents 2017 High Desert Real Estate Symposium


Coldwell Banker Commercial presents 2017 High Desert Real Estate Symposium


Victorville, Ca. – On February 23, 2017 at the Hilton Garden Inn Conference Center in Victorville, Coldwell Banker Commercial (CBC) presented its fourth annual 2017 High Desert Real Estate Symposium with Rancho Motor Company and Costar as the title sponsors. This unparalleled event provides an opportunity for investors, retailers, builders and developers to discuss in-depth market research and industry analysis with the High Desert’s top industry leaders and government officials.


Jason Lamoreaux, President and Broker of CBC welcomed over 240 attendees to the symposium, which featured an overview of both national and local commercial real estate, an economic overview, and updates on the retail and industrial industries. “The symposium focuses on real estate trends, forecasting and the opportunity offered in the High Desert, giving those in attendance insight and a platform to make informed and sound investments and decisions in our market” stated Lamoreaux.


The symposium’s keynote speaker, Fred Schmidt, Chief Operating Officer of Coldwell Banker Commercial Worldwide, opened the regional conference by reviewing current national commercial real estate, employment trends, investment preferences, and retail markets.


Dr. John Husing., renowned research economist and Vice President of Economics & Politics Inc., presented an economic forecast of the Inland Empire and High Desert region.  Dr. Husing has specialized in the study of Southern California’s growing economy since 1964.


Microburst updates from the respective Mayors from the City of Adelanto, Town of Apple Valley, the City of Barstow, the City of Hesperia and the City of Victorville as well as First District Supervisor Lovingood and Third District Supervisor James Ramos showed throughout the event. 


Retail of the High Desert was also discussed within the “It’s Raining Retail” panel.  Moderated by Orlando Acevedo, Assistant Director Economic Development & Housing with the Town of Apple Valley, the panel of speakers included Leasing Manager of TRC Retail; Rebecca Taylor, Vice President of Leasing at Lewis Retail Centers; Bill Worsley, and President of Sobel Development Co, Inc.; Brad Sobel.  The panelists discussed doing business in the High Desert, the impact of residential development and how they make the decision to open a new store or develop a new center. 


The industrial panel then followed with panelists Anita Tuckerman, Vice President – Asset Services & Corporate Relations Stirling Development, Adam Seger President & CEO Aermerge RedPak, Stacy DeVoll General Manager of DeVoll Rubber Products, Inc., and Jano Dekermenjian, Senior Associate, Government Relations of Weedmaps.  Moderated by Keith Metzler, Assistant City Manager & Assistant Executive Director for SCLA panel members individually spoke about their experience’s doing business in the High Desert and how they have worked as a team with the respective cities.


The state of commercial real estate in the High Desert was presented by Coldwell Banker Commercial President and broker Jason Lamoreaux beginning with an in-depth housing market analysis and forecast. Lamoreaux then presented trends, statistics, and forecasts for commercial real estate sectors including Retail, Office, Industrial, Land and Capital Markets, based on information developed in collaboration with Coldwell Banker Commercial’s team of sales professionals; Nick Di Cosola, Dr. Ronald Barbieri, Bob Basen, Steven Thompson, Jerrad Schendel and Wally Linn.


Coldwell Banker Commercial Vice President and Multi-Family specialist, Bob Basen, discussed the healthy growth in the High Desert multi-family market, trends, notable sales and key market segment indicators. 


Lamoreaux stated, “Coldwell Banker Commercial prides itself on conducting in-depth market research and industry analysis to provide our clients with the tools they need to make intelligent, informed decisions when investing in commercial real estate, relocating businesses or expanding to the High Desert. The Symposium gave us the platform to share this information, and when presented alongside the hot topics in our respective Cities, County and major businesses, those in attendance were given a strategic advantage for making strategic decisions.”


As the top ranked commercial real estate firm by The High Desert Association of REALTORS (HDAOR) for seven years in a row, in addition to being continually acknowledged as a “Power Broker” firm by Costar, the success of the 2017 High Desert Real Estate Symposium has further solidified Coldwell Banker Commercial as the go-to commercial real estate expert for the North Inland Empire, High Desert region.


For more information on how you can work with the Coldwell Banker Commercial team, call (760) 684-8000 or e-mail

About Coldwell Banker Commercial Affiliates, Inc.
Coldwell Banker Commercial Affiliates is one of the leading franchisors of commercial real estate services through the Coldwell Banker Commercial® brand. Founded by Chris and Jason Lamoreaux, Coldwell Banker Commercial Real Estate Solutions is an independently-owned and operated affiliate member of Coldwell Banker Commercial, a premier provider of real estate services and a leader in the commercial real estate industry. The Coldwell Banker Commercial network of brokers serves the needs of owners and occupiers in the leasing, acquisition, disposition, structured finance and management of all property types. The Coldwell Banker® network of commercial brokers can be found in over 500 offices in 41 countries. For additional information on Coldwell Banker Commercial Real Estate Solutions, contact the Victorville office at (760) 684-8000 or visit